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June 14, 2007
Issue
There are many things
I don’t understand.
Our local TDC spends
59 percent of its revenue on advertising. It also spends a fortune
on supplementing the losses of the Emerald Coast Conference Center.
Where does the TDC advertise? And why? We keep hearing that other
towns are spending billions of dollars in advertising to lure tourists.
Who cares? We should spend our bed tax dollars on other things.
I don’t understand
advertising anymore. Why does Gulf Power advertise? Since we are
a totally captive market, couldn’t they use their advertising
dollars to install underground utilities at their expense? Or lower
our power bills? Or pay their employees more money?
Wal-Mart spends millions
of advertising dollars touting the wonderful, charitable activities
they sponsor across the world. Please!
Pharmaceutical advertising
is a joke. First they tell you what a pill will do for you; then
they have to list the frightening side effects. Most of the products
they advertise have to be prescribed by a doctor. I don’t
know about you, but I’m not in the habit of telling my doctor
what to prescribe for me. The big drug companies spend fortunes
lobbying doctors on junkets to Hawaii; so why do they spend billions
advertising products to the public we can’t get without a
doctor’s prescription?
Many of the products
advertised on television are beyond my comprehension. Even after
the ad has run, even if I liked the ad, many times I don’t
know what the product is that is being advertised. I wouldn’t
know how to purchase it if I knew what it was.
We are without question
the most obese country in history. But what are we supposed to do
about it? We can’t criticize our children for being huge because
it will launch them into a lifetime of bulimia and anorexia.
Twenty-eight years ago
I received an early morning call. A friend of mine had an accident
driving home from a bar. He sideswiped five cars parked on U. S.
Hwy. 98 and hit a car at the intersection of Hwy. 98 and Gulfshore
Drive. When the policeman arrived and opened the door, my friend
vomited on the cop’s shoes. I drove to the jail in Crestview,
paid $60 and picked up my friend. That was the end of that. Today
we routinely imprison drunk drivers. Everyone knows the horrors
and the penalties of driving under the influence. However, last
year there were 1,200,000 arrests in this country for DUI’s.
With the penalties and the stigma and the reckless loss of life
associated with drunk driving; why is it more prevalent than ever?
All of the candidates,
from both parties, wear cheap wristwatches. They are, for the most
part, mansion-dwelling, wealthy Americans. Do they think that a
cheap, rubber watch will throw us off? Make us think that they are
just like us? Make them appear to be frugal? Come on!
Next time you are told
by a repair company that they are “waiting on parts,”
respond with these words: “Fed Ex.” We routinely ship
fish from Harbor Docks to Livingston, Mont. It leaves Destin at
5 p.m. and arrives in Livingston at 10 a.m. the next morning. Don’t
ask me how. There is no need for anyone to have to wait more than
a day on parts for anything anymore.
Is there still an economic
development office operating in our area? If there is, it can close
now. The days of a Wal-Mart or Home Depot coming to town and touting
the hundreds of new jobs to be available are over. We do not need
anything that creates more jobs. The Krispy Kreme staff is a veritable
United Nations. Convenience stores hire workers from damn near every
continent. Hispanics were the first immigrant workers to get here
and now workers from Kazakhstan are crowding them, because they
speak English.
Whatever happened to
pacifism? There are many more American who are against the Iraq
War than are for it. But what about people who are against all wars?
There are many sane, rational people who feel war is outdated.
On the home front, the
city mandated harbor redevelopment moves on. Of course, redevelopment
implies that something has already been developed. And the most
valuable aspects of our harbor are those that have resisted change.
The architect’s renditions are full of brightly colored, helium
filled balloons and festive atmospheres. The talk at city hall is
of “promenades and boulevards and boardwalks.” Harbor
Docks has survived 28 years without a promenade and I imagine we
can make it a while longer.
Forty years
ago if you had asked Chubby Destin what a promenade was he would
have punched you.
More
from Charles Morgan
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