Funny
Business as Usual
Review by Bruce Collier
November 15,
2007 Issue

I have only seen Stephen Colbert once on television, and have
never watched The Colbert Report, so this review is based just
on the book itself. I Am America (And So Can You!) lists three
co-editors (aside from Colbert) and 10 co-writers. It shows.
The book is
divided into 14 chapters, with introductions, notes, and an appendix
(of which more later). It’s full of photographs —
mostly of Colbert — along with graphics, charts, and a couple
of peel-off sticker sheets you’ll just have to look at yourself
to understand. The text contains numerous footnotes and marginal
comments. The overall tone is that of sustained facetiousness.
That is not to say that Colbert and company aren’t informed,
literate, and steeped in pop culture. They are, in the way that
college students who spend a lot of time watching television and
surfing the Internet are.
The subject
of the book is Stephen Colbert’s America — “My
American Childhood,” “My American Adolescence,”
and “My American Maturity.” Each chapter is a subject:
family, old people, animals, religion, sex, sports, race, the
media, and so on. Each subject is given similar treatment, that
is, examined from Colbert’s viewpoint and humorously picked
apart. At the end of each chapter is “Stephen Speaks for
Me,” in which a “representative” person sums
up Colbert’s point of view. After the first few chapters,
the book settles into a pattern. It’s a quick read, but
I got the feeling I’d read it all before. Sort of.
There are
any numbers of writers of Colbert’s ilk — social and
political critics who use humor to make their points. If you have
read Al Franken, Joe Queenan, or P.J. O’Rourke, you will
see faint elements of their style in Colbert. Colbert’s
writing is a kind of shadow of theirs. Occasionally he achieves
Franken’s grasp of meaty issues, Queenan’s cultural
vigor, and O’Rourke’s wicked turn of phrase, but only
occasionally. I kept thinking, “More than ten writers and
this is all they can do?” Of course, the question may contain
the answer.
Take the chapter
on religion, for example. Writing humorously on religion, especially
the Christian religion, has become formulaic in America. It’s
simply a matter of mocking the obvious targets — greedy
televangelists, homophobic anti-evolutionists, etc., and dismissing
it all as ignorant hypocrisy. There’s little new here. Colbert
goes down the list of world faiths — Christianity and its
main sects, Judaism, Shinto, Buddhism, Hinduism, Islam, and fringe
faiths like Scientology. He cracks wise on all of them, except
for Islam. That he succinctly describes as “A great and
true religion revealed in the Holy Koran which was dictated by
the angel Gabriel to the final prophet Mohammed, Blessing and
Peace Be Upon Him.”
Either Colbert
agrees with this — unlikely in this kind of book —
or he is deliberately keeping his hands off a touchy subject.
Fear of offending, or simply fear? I would expect more from someone
billing himself as a satirist. Especially a $26.99 - a - copy
satirist. Sorry, Stephen, if one religion is fair game, they all
are.
The other
chapters, on gays, class war, immigrants, the media, Hollywood
and other subjects are mainly a recap of what you will find on
most political comedy shows or blogs. It’s standard issue
stuff: America should seal off its borders, Hollywood liberals
are phonies, sports fans are morons; all presented with rather
monotonous sarcasm. Colbert — or whoever — pads the
book with pages of surveys, puzzles, questionnaires, and fake
self-help solicitations. Knitting it all together are plugs for
the book and shameless promotions for Stephen Colbert. All of
which are — you guessed it — ironic.
All that said,
I smiled — and occasionally laughed — at much of what
I read, even the stuff I didn’t agree with. The appendix
comes close to justifying the rest of the book. It’s an
account of Colbert’s speech at the 2006 White House Correspondents’
Dinner. In what appears to be a verbatim transcript of the speech,
made to President Bush and assorted dignitaries, Colbert finally
steps up. He gets off some fine one-liners and pulls few punches.
According to Colbert, the speech was received with “respectful
silence.”
Now that’s
satire.
I Am America
(And So Can You!), 227 pages, Grand Central Publishing. Available
at bookstores and online booksellers.
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